{"id":39426,"date":"2023-10-13T04:51:00","date_gmt":"2023-10-13T04:51:00","guid":{"rendered":"https:\/\/spring-blog.in.amaze.co\/?p=39426"},"modified":"2024-12-14T22:49:24","modified_gmt":"2024-12-14T22:49:24","slug":"get-your-store-holiday-ready","status":"publish","type":"post","link":"https:\/\/blog.spri.ng\/index.php\/2023\/10\/13\/get-your-store-holiday-ready\/","title":{"rendered":"Get Your Store Holiday Ready"},"content":{"rendered":"\n
\"\"<\/figure>\n\n\n\n

When fans visit your Spring store, the way it looks can determine whether or not you close a sale. <\/p>\n\n\n\n

In fact, 82%<\/a> of consumers are less likely to make a purchase if a store appears dated. Additionally, the average person has abandoned 24 online<\/a> purchases this year because an online store looked unprofessional.<\/p>\n\n\n\n

So with the holidays around the corner, you need to prepare your store for increased traffic.<\/p>\n\n\n\n

Since you only have one chance to make a first impression, follow our 5 simple steps below to maximize your holiday success this season! <\/p>\n\n\n\n

1. Customize your logo, navigation bar, and footer <\/strong><\/h2>\n\n\n\n

To add a logo to your store, click on Stores<\/strong>, Edit Store<\/strong>. On the left-hand side, click on the Navigation bar<\/strong>. <\/p>\n\n\n\n

\"\"\/<\/figure>\n\n\n\n

Adding a personalized logo to your navigation bar sets your store apart. <\/strong>A logo is an important way to brand your store because it helps your buyers identify and remember you. <\/p>\n\n\n\n

If you already have a logo, and want to add a festive flare, you could tweak it to feature a Christmas font or add some snowflakes, for example. If you don\u2019t have a logo, this is the perfect time to create one! Read how here<\/a>! <\/p>\n\n\n\n

Beyond dropping in a logo, you can also change your navigation bar\u2019s background and text color. <\/p>\n\n\n\n

Switching them to holiday colors might be fun and exactly what your store needs to look trendy, but keep in mind that you have a brand image to uphold. So whatever changes you make to the navigation bar and footer should be consistent with your brand.<\/p>\n\n\n\n

You\u2019ll also want to re-brand your footer to match. Use a consistent design with what you\u2019ve used elsewhere. Staying on brand in your footer and nav bar is a huge plus to the aesthetic of your store. <\/p>\n\n\n\n

2. Update your hero banner<\/strong><\/h2>\n\n\n\n

Your store\u2019s hero banner is the first thing that pops out at a visitor. It\u2019s one of your most important visual aspects of your store. And first impressions happen quick. It only takes 50 milliseconds to form an opinion of a website and 75% of consumers judge a store\u2019s credibility based on it\u2019s design. <\/p>\n\n\n\n

So having an eye-catching, well designed banner can have a huge impact on your sales. <\/p>\n\n\n\n

To update your banner, click on Hero banner<\/strong> in your store editor. There you can drop in your image. <\/p>\n\n\n\n

\"\"\/<\/figure>\n\n\n\n

For a trendy seasonal banner that stays true to your brand, try giving it a winter color palette.<\/p>\n\n\n\n

Adding a holiday touch to your banner signals that your store is up-to-date with the season, but it’s not mandatory, especially if it doesn’t align with your brand. A well-designed banner alone can boost your credibility with shoppers and increase sales.<\/p>\n\n\n\n

Consider spicing it up by incorporating festive photos of yourself or your customers. If you’re short on time or resources for photoshoots, no worries! Tools like PlaceIt<\/a> make it easy to create eye-catching lifestyle mockups. Just upload your design file, and you’re good to go.<\/p>\n\n\n\n

If you’d rather have a professional touch, you can hire a designer to create a store banner for you here: https:\/\/affinityx.creator-spring.com<\/a>.<\/p>\n\n\n\n

3. Reorganize your products <\/strong><\/h2>\n\n\n\n

Products featured within storefronts get 58% more views and sell 20% more on average. So you want to place your best sellers and holiday favorites upfront and center. <\/p>\n\n\n\n

So how do you reorganize your products? Follow these steps: <\/p>\n\n\n\n

  1. Go to your Store editor<\/strong><\/li>
  2. Click on Products<\/strong><\/li>
  3. Click on the star icon to feature products<\/li><\/ol>\n\n\n\n
    \"\"\/<\/figure>\n\n\n\n

    Featured products will appear at the top of your store and there’s no limit to how many you can feature.<\/p>\n\n\n\n

    Another way you can reorder your products is by removing your products from your store (clicking on the circled x) and then re-adding them based on the order you want them to appear. <\/p>\n\n\n\n

    New products get added to the bottom of your store, so add the ones you want at the top of your store first! <\/p>\n\n\n\n

    4. Connect or purchase a domain<\/strong><\/h2>\n\n\n\n

    A rock-solid domain is key to the success of your store. <\/p>\n\n\n\n

    What is a domain, why does it matter, and how do you connect or purchase one? <\/p>\n\n\n\n

    Simply put, a domain is the name of a site. A good domain name helps visitors find your site easily and allows search engines like Google to know what your site or brand is about. A REALLY good domain name is short, easy to remember, and describes your brand. <\/p>\n\n\n\n

    Choosing a great domain name is vital because it can attract more visitors to your site, which of course increases your chances of selling more merch. <\/p>\n\n\n\n

    If you want to know how to connect<\/a> or buy a domain<\/a>, we\u2019ve got that covered, too. <\/p>\n\n\n\n

    5. Add your social profiles<\/strong><\/h2>\n\n\n\n

    50%<\/a> of consumers are disappointed when a brand they want to shop with has no social media presence. So it\u2019s important to show off your socials on your store!<\/p>\n\n\n\n

    To do this, just go to Stores and scroll down to Social Profiles. There you\u2019ll be able to connect all of your social media accounts.<\/p>\n\n\n\n

    Once connected, you can enable \u201cDisplay Links\u201d in your store editor under the navigation bar and footer. <\/p>\n\n\n\n

    \"\"\/<\/figure>\n\n\n\n

    If both are enabled, your social icons will then appear on the right-hand side of your navigation bar, as well as in the center of your footer. <\/p>\n\n\n\n

    And that\u2019s it!<\/p>\n\n\n\n

    When your store is branded for the holiday season, you\u2019re setting yourself up for maximum success! Happy Holidays and Happy merch sales!<\/p>\n","protected":false},"excerpt":{"rendered":"

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So with […]<\/p>\n","protected":false},"author":8,"featured_media":40225,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[19],"tags":[30,25,33,32],"class_list":["post-39426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boosting-sales","tag-creator-success","tag-marketing-strategies","tag-merchandising-tips","tag-seasonal-trends"],"yoast_head":"\nGet Your Store Holiday Ready - Spring Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.spri.ng\/index.php\/2023\/10\/13\/get-your-store-holiday-ready\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Get Your Store Holiday Ready - Spring Blog\" \/>\n<meta property=\"og:description\" content=\"When fans visit your Spring store, the way it looks can determine whether or not you close a sale.  In fact, 82% of consumers are less likely to make a purchase if a store appears dated. 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